Busch first launched its Dog Brew, an alcohol-free bone broth, last summer. ザ・ “brew” is safe for dogs and is made from bone-in pork butt, whole corn, celery, basil, mint, turmeric and ginger, Fox News reported at the time.
火曜日に, Busch announced its “Chief Tasting Officer” contest by posting a 募集動画 ソーシャルメディアで. クリップで, Busch’s spokesperson, “Busch Guy,” explains the “serious” nature of the role.
“It will be your sole responsibility to shepherd the great taste of Busch, research new flavors, take up pet projects,” Busch Guy says. “Your bark will have to be as good as your bite.”
The CTO will be the brand’s ambassador and a “featured content creator on Busch’s social channels.” The pooch will also have to perform tasks relating to taste-testing and quality control.
The role will also be compensated. The contest winner will receive a $ 20,000 小切手 (as a salary), AN $ 800 pre-paid card to be used as pet insurance (as healthcare) そして 10 four-packs of Busch Dog Brew (as company stock options), according to the announcement and contest rules.
Busch is looking for dogs with a “refined palate” そして “an outstanding sense of smell,” to take the role, the announcement said. The brand added that “proficiency in English would be remarkable” — though it is not necessary.