Heinz releases gadget to put the squeeze on ketchup packets

Kraft Heinz has just rolled out a new product that the condiment company says is thebiggest innovation in sauce since the packet itself.

Vroeër vandeesmaand, the world’s largest producer of ketchup announced the Packet Roller, a ketchup bottle-shaped gadget that allows users to squeeze the most out of a condiment packet.
Do not click ‘purchaseunless you are prepared to change everything about the way you sauce,” die Heinz Packet Roller website sê. The roller goes for $ 5.70.
      The roller is pocket-sized, can be added to a keychain, and features a packet corner cutter.
        This announcement could be part of the fast-tracked, “future-focused culinary and packaging innovationsthat Steve Cornell, president of Kraft Heinz’s US grocery business unit, hinted at earlier this year amid a shortage of ketchup packets.
            A surge in takeout and delivery food orders during the pandemic led to a scarcity of ketchup packets.
            In April, Heinz pledged to increase production of ketchup by 25% aan 12 billion packets annually.




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