Kia is discontinuing its Cadenza and K900 models for 2021, leaving the landscape for full-size sedans in the U.S. pretty bare.
The four-doors accounted for just 1,265 en 305 sales, onderskeidelik, in 2020 making them the handelsmerk’s least-popular vehicles by a large margin.
Their departures are the latest from the full-size sedan segment, which many brands including Ford, Chevrolet, Buick and Kia’s sister company Hyundai have also abandoned as the market continues its shift toward SUVs.
NBA star LeBron James had been a spokesperson for the K900 before moving to General Motors to promote the GMC HUMMER EV pickup.
Among mainstream brands, enigste Toyota, Dodge and Nissan still offer models that technically compete in the full-size class, although many midsize sedans have grown to more or less fill the gap.
Even some premium makes including Cadillac, Lincoln, Acura have called it quits on big cars, although they continue to hold flagship status at brands like Lexus, Mercedes-Benz, and Rolls-Royce … for now.