Will Smith won’t be ‘permanently canceled’ by Hollywood but his brand is ‘forever tarnished,’ experts say

Such was a moment that left millions of viewers stunned, 尴尬的, confused – and heartbroken, especially considering to many, both men are beloved throughout the world for their careers and personalities as well as for what each has contributed to the art of showbiz.

It’s been nearly a full week since the on-camera assault and the conversation surrounding the incident has shifted in many directions as the winds from the sides of Rock, 史密斯, the Academy and the public continue to swirl in a hurricane-like fashion.

While it remains to be seen what type of disciplinary action, 如果有的话, the Academy will bestow upon Smith after it announced on Wednesday it hasinitiated disciplinary proceedingsagainst Smith for violatingthe Academy’s Standards of Conduct,” many questions still loom whether theKing Richardperformer will be able to lead a productive career.

Fox News Digital spoke with a number of leading crisis managers and entertainment attorneys who were watching the infamous smack. In assessing the public damage Smith might have done to his image, his career could be spared in Hollywood by the fact he carries a long record of positive action which may be enough to wash out a proverbial stain on his jacket, 据专家介绍. 然而, his brand on the other handhas been forever tarnished.

CHRIS ROCK WAS ‘SHAKEN’ BY WILL SMITH INCIDENT BACKSTAGE AT OSCARS: 资源

Will Smith and Chris Rock are pictured in the "Get a Job" 情节 "Fresh Prince of Bel-Air."

Will Smith and Chris Rock are pictured in theGet a Job” 情节 “Fresh Prince of Bel-Air.( Jan Sonnenmair/NBCU Photo Bank)

‘FRESH PRINCE’ TO ‘FRESH PRINTS’?

Will Smith is a beloved performer with far too many blockbuster performances to disappear from public view or be permanently canceled or shunned by Hollywood,” Evan Nierman, CEO of global crisis PR firm Red Banyan and author of the bookCrisis Averted,” 告诉福克斯新闻数字.

“然而, there is no doubt that his brand has been forever tarnished by his violent actions. It used to be that he was known as the ‘Fresh Prince,’ but now when we think of Will Smith we will be thinking of the ‘fresh prints’ he left across Chris Rock’s cheek.

WILL SMITH’S OSCARS SLAP PROMPTS ACADEMY DISCIPLINARY PROCEEDINGS, STAR REPORTEDLY REFUSED TO LEAVE CEREMONY

Entertainment lawyer Domenic Romano believes Smith does have a viable path to regaining favor with the Academy and would need time to pass in order to do right in the eyes of his Hollywood peers who were offended by his physical action.

He could face sanctions from the Academy short of expulsion, including potential suspension, but a lot will depend on what actions he takes to speak out against violence and whether he sends a clear and consistent message that his response against a poor-taste joke is not acceptable,” the NYC-based managing partner explained, 加, “if he goes out of his way to make amends, he should recover within the next twelve months, if not sooner.